12 AI Prompts Every Social Media Manager Should Have Saved

Most social media managers are still typing prompts from scratch every time. That's hours of wasted time. Here are the 12 prompts we have permanently saved at Compelite Pro — used across all our retainers — that you can copy directly into ChatGPT, Claude or Gemini today.

Hook Generation

1. Universal hook generator

"Here's the topic of my next post: [TOPIC]. Generate 10 different hook openers — each in a different style: contrarian, statistic-led, question, story, mistake-reveal, curiosity gap, urgency, social proof, vulnerability, prediction. Keep each under 15 words."

2. Hook stress test

"Here's a hook: [HOOK]. Rate it 1–10 on these criteria: scroll-stopping power, specificity, emotional pull, clarity. Then rewrite it 3 times to score higher."

Caption Writing

3. Long-form caption

"Write a 200-word Instagram caption on [TOPIC]. Use this structure: hook, problem, story or example, lesson, single-line CTA. Tone: confident, no fluff, UK English, no emojis unless I add them. Match this brand voice: [PASTE 2 OF YOUR PREVIOUS CAPTIONS]."

4. Caption variations

"Take this caption: [CAPTION]. Rewrite it 3 ways: more emotional, more tactical, shorter and punchier. Keep the same core message."

Repurposing

5. One-to-many repurposing

"Here's a long-form post: [PASTE]. Turn it into: 1 carousel script (8 slides with on-slide copy), 1 short-form video script (45 seconds), 3 different captions, 1 LinkedIn version, 1 email teaser. Match the original tone exactly."

6. Newsletter to social

"Here's a newsletter I sent: [PASTE]. Pull out the 5 strongest standalone insights and turn each into a social post. Don't summarise — extract the sharpest lines and build a post around each."

Audience Research

7. ICP voice mining

"My ideal customer is [DESCRIBE]. Generate 15 phrases they'd actually use to describe their pain point, the way they'd say it on a call — not the way a marketer would write it. No jargon, no business-speak."

8. Objection handling

"My service is [SERVICE]. List the 8 most likely objections a prospect would have. For each, write a 50-word response I could use in a DM."

Strategy and Audit

9. Content audit

"Here are my last 10 captions: [PASTE]. Analyse: what 3 themes am I overusing? What 2 themes am I missing? What's my dominant tone? What's one shift that would make my content stronger?"

10. Competitor analysis

"Here are 5 captions from a competitor: [PASTE]. Reverse-engineer their content strategy: what are their pillars, what hooks do they reuse, what's their tone, what's their CTA pattern? Then suggest 3 angles I could use to differentiate."

Workflow

11. Weekly content plan

"I'm a [INDUSTRY] business. Build me a 7-day content plan with: 3 educational posts, 2 personal/founder posts, 1 promotional post, 1 social proof post. For each, give me topic, format (Reel/carousel/static), hook, and one-line CTA."

12. Reply guide for DMs

"Here's a DM I just received: [PASTE]. Suggest 3 different replies: friendly and brief, value-add (give them something useful), and conversion-led (move them toward a call). Match this tone: [PASTE EXAMPLE OF YOUR VOICE]."

This Week

Save these 12 prompts in a Notion or Apple Notes document. Use one a day. By Friday you'll have built a reusable prompt library that saves at least 4 hours of work next week — and the week after that.